appealing to your target demographic

[swingchickie]

flipping channels tonight, i discovered a guy-focused nutrisystem ad on some cable channel with a sports show on. the typical nutrisystem ad hits women right where it needs to, with giddy gals going, "i dropped 4 dress sizes in 4 weeks!" or "i can wear a bikini this summer!"

what did the guy-version testimonials say? "my sex life is great." "my sex life is better than ever." "my wife and i are like newlyweds again." *chucklesnort*